Production Printing

When printing for a certain project, most companies or businesses settle for wholesale cheap printing to lower printing costs. However, though bulk printing is the most cost-effective way to print your advertising materials, it would be best to know the pros and cons to decide if it really suits your need. If you want to have something printed, it is not enough to know only the design and content that you want; it is also relevant that you know which kind of printing services this will look best. This is important so you know which would truly deliver the results you want.

Production Printing enables organizations to automate the reproduction of mass quantities of an original document. The production printing processes may be categorized into two broad groups: traditional plate printing and non-traditional plateless printing. The traditional image carrier processes produce numerous reproductions of an original subject by means of a printing press, which holds an inked image carrier and applies the pressure necessary to transfer the image to a substrate. Traditional processes include such methods as letterpress. Lithography, flexography, screen printing and gravure. The non-traditional printing processes do not use traditional image carriers or presses and include photography and non-contact processes like electro photography, thermal imaging, and ink jet printing. They use digital imaging and copier-like printers that produce an image during each cycle The non-traditional printing speed is much slower than traditional plate printing processing in that a large amount of computer memory is needed for repeating or changing information during each cycle. There is no make ready and no drying time, but the overall costs are slightly higher than the traditional printing. The non-traditional printing process is used for mainly short runs, on-demand or variable information printing.

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